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Financial Inclusion Initiative

Helping low-income families become fiscally, emotionally, and environmentally self-sufficient.

We are excited to introduce the HOOF It! Financial Inclusion Initiative, which will help us reward low-income households for demonstrating behaviors that lead to self-sufficiency. By encouraging these important behaviors, we can help break the cycle of poverty and give families a chance to build a better future.

The HOOF It! Financial Inclusion Initiative will provide rewards for low-income households who demonstrate fiscal responsibility, work toward self-sufficiency, and make strides in their community. This is an important step in our commitment to economic inclusion, and we are proud to be able to offer this opportunity to families in need.

We know that it takes more than just money to climb out of poverty; it takes hard work, determination, and a desire to improve one's circumstances. That's why we, with the help of Public Housing Authorities and other community organizations, are committed to providing resources and support to those who are willing to put in the effort to better their lives.

We all know someone who could benefit from the HOOF It! Financial Inclusion Initiative. Enhance your legacy by purchasing ESG Credits in support of families in need. Together, we can make a difference in the lives of low-income households and help build a stronger and more fiscally resilient society.

Helping out our friends is more than what we do. It's who we are!

Power in Numbers

Current Households Served


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It has been reported that 32% of workers, including those earning more than $100,000, run out of money before payday. Your ESG Credit purchase, with the help of Public Housing Authorities and other community organizations, will serve to motivate the twenty thousand households we aspire to serve to learn and practice behaviors that lead to fiscal, emotional, and environmental self-sufficiency.


Our goal is to help twenty thousand low-income households earn up to $1,000 in rewards in 2023 for working toward becoming self-sufficient.

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Partner Organizations

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